Results Driven Digital Marketing

Blogs and Articles

Blogging can be a powerful method of building trust and brand awareness.

SEO and Your Blog

Google is interested in human readability, so writing content in a way that it gets read and keeps people on the page is now a critical part of the process. Keywords need to be included and correctly placed, but if your blog keeps people on the page and Google can see this, you can gain valuable position in the Search Engine Ranking.

Before Writing Ask This Question

How are you going to drive traffic to your blog? For a blog to provide the desired value it needs readers, so part of any campaign plan must include how will traffic be sent to the blog, both now and ongoing?

For most businesses blogs can be informative, instructional, educational.

Where Does it Sit in Your Digital Sales Funnel?

What someone reads gives an indication on where they are in the sales process. For instance:

  1. General information, not specific to your product or service could be top of funnel or brand awareness.
  2. Educational content indicates someone interested
  3. Case studies indicate probable intent to purchase from you or a competitor

Great content gets remembered, talked about and shared.

Contact us for more information or book a free 1-hour consultation  

 

Digital Sales Pipeline Checklist

Discover where the leaks are in your digital sales pipeline, use our checklist

Latest Blogs:

Two hands shaking drawn with white chalk on a chalk board with the word partners written underneath

Google Partners – What Are They & Why Should You Care

By Jess Hodges

Have you looked at a digital marketing agency’s website and seen that they are proudly displaying a Google Partner badge on the front page (much like ourselves.) Instead of thinking they’re just showing off, which sometimes they are – you should think about how much work they have put in to be awarded this. Afterall…

Social media icons in photos on blurry background of people

Social Media for the Local Business

By Mark Baldwin

Today social media is a very different animal to the early days where the novelty meant people easily engaged with businesses through the like of Facebook and Twitter.   What Business Wants Hasn’t Changed The bottom line is we still want more business, BUT the tools have changed as have the people using them. Also,…

Talkativeonline Local Search

Local Business – Local Search

By Talkativeonline

If you own a small local business, you need to know this if you want to grow your business. Before scrolling to the stats section further down, I want to tell you a few things that will explain why things have changed. When social media first came on the scene small businesses found themselves on…

Machine Learning and AI in Digital Marketing

By Riley Ord

Machine learning and AI are the most recent and promising developments in IT. There are many examples of recent studies/experiments that push the boundaries of the use of AI in social media and digital marketing; analysing these may convince you of an upcoming paradigm shift in the field that will change it forever. The Meaning…

About:

We are a results driven, full service digital marketing agency with a dynamic group of individuals with a wide cross section of skills (including social media, email marketing, PPC and more) that complement one another to the benefit of our customers.

Connect With Us: