Facebook allow you to create a more interactive experience with their Instant Experience ads (Formerly known as canvas ads). An instant experience is a mobile only ad type consisting of different elements (text, images, videos, etc.) to create an experience the user can interact with.Read More
If you have done or are doing Facebook ads, you will know there are policies Facebook have in place to prevent content they deem unacceptable. This includes the ad copy, the creative used and the landing page. However, these policies have a fine line between what is and isn’t acceptable.Read More
According to Brain Shark, video is 50 times more likely to rank organically in Google than text.
The purpose of a video is to offer great content that pushes the viewer down the marketing funnel to the next step.
If a picture paints 1000 words, imagine what a video can do.Read More