Posts by Jess Hodges

Remarketing & Your Local Business

Washing line with single wooden peg, holding piece of lined paper which says 'come back please' with a sad face in the corner

A lot of local businesses work hard on their marketing – sharing updates on their social media channels and promoting their website. However, many drop the ball when it comes to re-engaging viewers who weren’t ready to complete an action the first time they visited. Research shows it takes most consumers on average 8 encounters…

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Marketing Your Local Business During the Festive Season

Pc with cart full of Christmas decorations on the screen

While you may not want to hear about the ‘big C’ before we’ve had Halloween or even till the 1st December, it’s only Day Hour Minute Second Till Christmas and your business should be planning your marketing campaign. While you think a big push with your digital marketing might not be worth it for whatever…

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Google+ Vs. Google My Business – Don’t Confuse

Image of the top of a blonde female's head with sketched question marks floating above

Things at Google are on the change again – but this time, if you own a local business, these changes will impact your business and if you know what to do you can take advantage before other local companies realise.   What is Google+? Google+ (also known as Google Plus) is Google’s social networking site…

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Fast Worlds Need Fast Websites

3 devices - pc, tablet, phone which are all waiting for a website to load as a snail moves past

In a Fast-Paced World & No One Waits for Your Website to Load   The Importance of Website Load Speeds   Today people have no patience, we live in a fast-paced world – you want something, find it online, go and collect it, onto the next thing. It’s simple and what people expect. Therefore, if…

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Google Partners – What Are They & Why Should You Care

Two hands shaking drawn with white chalk on a chalk board with the word partners written underneath

Have you looked at a digital marketing agency’s website and seen that they are proudly displaying a Google Partner badge on the front page (much like ourselves.) Instead of thinking they’re just showing off, which sometimes they are – you should think about how much work they have put in to be awarded this. Afterall…

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Reasons to Use Google AdWords to Market Your Business

Google AdWords put simply is a pay-per-click advertising service which allows you to create and run ads for your business on the search engine result pages (SERPs) and websites which allow ads on their site within the display network including YouTube and Gmail. It can work for all kinds of businesses, however, requires time and…

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